Images
File formats
- JPEG as default option
- PNG if you have a transparent background
- SVG for logos and icons.
- Have a descriptive file name.
- Most of the time I copy and paste the file name as the Alt Tag as well unless I’m trying to go for every SEO point I can get. Normally it’s not worth the effort.
- For SEO Resources each file should have a unique and relevant descriptive text as the file name. IE: While_Rolls_Royce_Dawn_2021_in_Downtown_Chicago_Front_Shot _DSLuxury_Rental
- Use underscores “_” to separate words. Not spaces.
- Alt Tag
- Title Tag